By Jennifer Yen, Founder of YENSA Beauty

When I created YENSA, I had one simple goal: to help women feel confident in their skin without sacrificing skincare for makeup.

As a busy woman, entrepreneur, and beauty lover, I was constantly searching for a complexion product that could truly do it all. I wanted something lightweight and comfortable like a BB cream, color-correcting like a CC cream, protective like skincare, and flawless like a full-coverage foundation.

But I couldn't find it. So I created it.

 

Meet our award-winning Skin On Skin BB + CC Full Coverage Hyaluronic Foundation SPF 40—the foundation I lovingly call the ultimate "30 Seconds to Flawless" solution.

 

The One-and-Done Foundation I Always Needed

I believe beauty should simplify your life, not complicate it.

 

Most mornings, we don't have time for multiple complexion products, primers, color correctors, skincare layers, and touch-ups. We want something that works beautifully, quickly, and effortlessly.

 

This multitasking formula combines everything I loved about BB creams, CC creams, skincare, sun protection, and foundation into one luxurious step.

 

It feels silky and weightless on the skin, yet provides the confidence of full coverage. It helps blur imperfections, even skin tone, and create a naturally radiant finish that still looks like your skin—just more luminous.

 

Because foundation should never look like foundation.

 

The Best of BB, CC, and Foundation—Together

When developing this formula, I wasn't interested in creating another foundation. I wanted to create a category of its own.

 

The lightweight comfort of a BB cream
The formula melts into skin effortlessly, providing breathable wear that feels comfortable all day.

 

The color-correcting benefits of a CC cream
It helps visibly neutralize uneven tone, redness, and discoloration for a more balanced complexion.

 

The coverage of a foundation

Buildable, full coverage helps perfect without looking heavy, cakey, or mask-like. The result is skin that looks naturally flawless, healthy, and radiant.

 

Powered by Superfood Science

At YENSA, we believe makeup should do more than cover—it should feed your skin.

 

That's why BC Foundation is infused with our signature 8 Superblacks Essence, a powerful blend inspired by Asian Rituals and carefully selected for their skin-loving benefits. This proprietary complex features Black Sesame Oil, Black Seaweed, Black Tea, Shiitake Mushroom, Black Rice, Korean Black Raspberry, Nettle, and Chia Seed—superfoods known for their antioxidant-rich and nourishing properties.

 

One of my personal favorite ingredients is Black Sesame Oil. Growing up, black sesame was a staple in many Asian wellness rituals, celebrated for its nutrient-rich properties and ability to support healthy-looking skin. I loved the idea of incorporating this cherished ingredient into a modern complexion formula that helps skin look radiant, smooth, and vibrant.

 

Combined with Hyaluronic Acid for lasting hydration and SPF 40 for daily protection, Skin On Skin delivers high-performance results while caring for your skin throughout the day.

 

Think of it as makeup that works harder for your skin.

 

Because when your skin is nourished, protected, and glowing, confidence naturally follows.

 

Daily Protection You Can Feel Good About

One of the most important additions to this formula is broad-spectrum SPF 40 protection.

 

Sun exposure is one of the leading causes of visible skin aging, and I wanted to create a complexion product that not only perfects but also helps protect.

 

The result is a foundation that seamlessly fits into your daily routine, helping provide coverage, hydration, and sun protection in a single step.

Why Our YENSA Customers Love It

Over the years, BC Foundation has become one of YENSA's most-loved products because it delivers what modern women are truly looking for:

 

-Quick, effortless application

-Buildable full coverage

-Lightweight, skin-like wear

-Hydration and skincare benefits

-SPF 40 protection

-A radiant, healthy-looking finish

 

Most importantly, it helps women feel confident in their own skin. And that has always been my mission.

 

With love,

Jennifer Yen
Founder, YENSA Beauty